India's Most Promising Brands 2017 - Kalamandir

SYMBOL OF ELEGANCE

 

Kalamandir has been giving life to women’s fantasies in silk since 2005. Bringing the traditional silk and handloom sarees to the fore, Kalamandir has a stupendous collection of intricately designed embroidered and woven sarees that bring out the diva in every woman.

 

BLAZE TO BRILLIANCE

The business was started as a Partnership firm under the name and style of “Sai Silks” on August 10, 2005 with Mr. Chalavadi Naga Kanaka Durga Prasad and Ms. Chalavadi Jhansi Rani as partners.The partnership firm was converted into a Private Limited Company in the year 2008 under the name and style of Sai Silks (Kalamandir) Private Limited and later on converted into a Public Limited Company and received fresh Certificate of Incorporation on May 21, 2009 from the ROC, Andhra Pradesh

The company  started as a retailer of sarees in Hyderabad since 2005 on a very modest scale with a Retail outlet of 3500 square feet. It has a network of 15 retail outlets in South India spread across 1,29,035 square feet of area. The brand is majorly in the business of retailing of sarees under the brand name of Kalamandir, Mandir and  Varamahalakshmi. In order to expand the product  range, the company  also  undertook display and sale of jewellery in their retail outlets under shop-in-shop model.

 FAITH FACTOR

Kalamandir focuses on all sections of the society. Kalamandir retail outlets are broadly categorized into 3 types i.e. Small, Medium & Large scale outlets. The large scale outlets provide shopping experience for the entire family. Though the main focus has been on the women wear as we specialize in the same but as a family store Kalamandir verticals have shown remarkable growth in other segments.

ENGAGEMENT THAT ENTHRALS

Be it kanjeevaram, zari, bhandej, banarasi, georgette or chiffon sarees, each piece here, tells a tale of marvellous skill, effort, patience and imagination. Exciting splashes of colours, bead and sequins work, unusual prints and awe-inspiring brocades make up for an exotic collection that makes women crave for such an assortment in their wardrobe. Kalamandir offers a wide range of apparels for all occasions which help you make a statement in a way you choose- subtle or apparent.

INNOVEDGE

Exciting splashes of colours, bead and sequins work, unusual prints and awe-inspiring brocades make up for an exotic collection that makes women crave for such an assortment in their wardrobe. In order to expand the product  range, the company  also  undertook display and sale of jewellery in their retail outlets under shop-in-shop model.

BRAND PROMISE

Major focus is on the Women’s Ethnic wear but because of the strong network in the South catering to the Men’s & Kid’s wear section in the high end margin niche segment.

Power FACTS

Converted the existing partnership Firm into a Private Limited Company on July 3, 2008 under Part IX of the Companies Act, 1956 under the name and style of Sai Silks (Kalamandir) Private Limited in 2008.

Started the First Retail Outlet in Ameerpet, Hyderabad in 2005.

Entered into user agreement for the brand name Kalamandir  with Ms. Chalavadi Jhansi Rani in 2005.

Converted the existing partnership firm into a Private Limited Company on July 3, 2008 under Part IX of the Companies Act, 1956 under the name and style of Sai Silks in 2008.